Revolutionize Sales with SYNCHRON SFA

Transform how your sales teams build relationships with physicians, coordinate communications, and leverage insights to drive growth in the medical and life sciences community.

Explore SFA Solution

Sales Force Automation Overview

Streamline your sales processes and maximize efficiency with our comprehensive SFA solution

SYNCHRON SFA helps companies improve the building of relationships with key physicians. With SYNCHRON SFA, pharmaceutical reps can better coordinate, communicate and leverage relationships, enabling companies to disseminate new product information and clinical trial results to the medical and life sciences community through trusted sources.

As its name implies, a sales force automation (SFA) system provides an array of capabilities to streamline all phases of the sales process, minimizing the time that reps need to spend on manual data entry and administration. This allows them to successfully pursue more customers in a shorter amount of time than would otherwise be possible.

Increased Efficiency

Reduce administrative tasks by up to 40%

Enhanced Relationships

Build stronger connections with key physicians

Targeted Communication

Deliver the right information at the right time

Faster Sales Cycles

Accelerate product adoption and clinical trial awareness

SFA Dashboard

Powerful SFA Features

Comprehensive tools designed specifically for pharmaceutical sales excellence

Territory Management

Proper Territory Management is a core pillar in sales force success; organizing visits results in high impact communication, saves time resources, raises Reps effectiveness & boosts revenues.

SYNCHRON SFA helps sales force to plan monthly activities with a holistic vision by Drag & Drop style. Also it helps them to put contingency plans in case of unplanned situations.

Reporting Automation

Normal paper reporting had become an obsolete & routine working for pharmaceutical companies; where it is considered as some type of signature for visits.

SYNCHRON SFA upgrades the manual reporting system with an automated one; where every single contact, visit, comment or service reached any customer can be pulled on the spot.

Performance Analytics

Assessing each member of the Sales force had been entitled with subjective measurements rather than objective ones; and this was a result of undefined performance measurement.

SYNCHRON SFA gathers activities & analyzes them from different perspectives so that managers can have a crystal clear vision of every step of his subordinates.

Planning Automation

"If you fail to plan, then you are planning to fail". Not just planning is needed, but a strategically-based, objective-directed & flexible one is what is needed nowadays.

SYNCHRON SFA is having a very special feature of planning & task management calendar; where monthly & daily plans is prepared with an advanced Drag-and-Drop style.

Customer Segmentation & Profiling

Profiling & segmenting customers is a core essential step in any Customer Relationship Management plan or even in a basic marketing plan; where customer is considered the core.

SYNCHRON SFA is solving these problems by high sorting & data profiling capabilities; where an integrated data of each customer is clearly managed & easily pulled.

ROI Calculator

Investing in a business is useless without a clear ROI (Return on Investment) calculations. With SYNCHRON SFA you can calculate the total amount of investment poured for certain customer.

This is how SYNCHRON SFA can estimate & measure your investments & know exactly if they were on the right direction or deviated.

Activity Management

Activity Management organizes historical transactions & manages customer-specific task with resource assignments, delegated responsibilities, reminder notifications and due dates.

By using SYNCHRON SFA; Activities of the sales force can be clearly defined, planned & assessed; to ensure that commitments and good time management is being applied.

Sample Distribution Management

Most of Med Reps see Samples as a low cost tool of promotion, thereby random and haphazard sample distribution is done & due to lack of sample tracking a lot of company resources is lost.

SYNCHRON SFA helps the Sales force & there management to track samples distribution among customers; where a good analysis and results appear concerning samples and its impact.

Services Management

One of the most crucial decisions taken by a marketer after putting his strategies & tactics is the promotional tools decisions.

SYNCHRON SFA can assist management for analyzing services given for each target customer, account or territory; so that measuring the amount of services poured & further decisions.

Benefits to User Groups

How SYNCHRON SFA transforms roles across your organization

Sales Managers
District Managers
Medical Reps

Advantages to Sales Managers

Empowered Management

Allow sales managers to carefully track their sales force's activities and identify areas of weakness

Time Savings

Automatically present results in easy to understand tables, charts, or graphs

Real-time Information

Receive activity reports, information requests, and orders booked more frequently

Advanced Analysis

Configure the system to automatically analyze information using sophisticated statistical techniques

Agile Decision Making

Access current information to reduce management response time and increase organizational agility

Advantages to District Managers

Effective Management

Help District Managers effectively manage and coach their Sales Reps

Flexible Reporting

Forecast sales, measure business activity and performance, track sales and service success

Improved Collaboration

Allow sales teams, managers and other departments to easily swap up-to-date sales information

Action Plan Management

Create and manage action plans and objectives effectively

Performance Visibility

Increase visibility into sales rep performance and effectiveness

Advantages to Medical Reps

Strengthened Field Sales

Ensure anywhere, anytime access to data, including client account information

Easy Information Access

Representatives can easily record and access information on their clients

Real-time Insights

View sales, market and activity data in real time and adjust actions accordingly

Customer Understanding

Create a centralized, customizable view of your customer's preferences and history

Increased Productivity

Sales staff will use their time more efficiently and more effectively

Reports & Analysis

Powerful insights to drive your sales strategy

The SYNCHRON CRM Query Tool is a simple and intuitive aid which allows users to quickly and easily create their own queries and simple reports. A point-and-click browser-based interface allows non-technical users to retrieve, format and display their own customized reports without outside technical assistance.

Digital Dashboard

The SYNCHRON SFA Digital Dashboard extends the Decision Support suite to include a centralized, visual and provides an at-a-glance view of the current operational state of the organization. The Dashboard presents instinctive displays of the most important organizational information arranged on a single page so the information can be monitored at a glance and immediately inquired upon.

Data Security

One of the primary functions of CRM software is to collect information about customers. SYNCHRON CRM assurances that archived data will not be shared with any third parties without their prior consent and that safeguards are in place to prevent illegal access.

SYNCHRON CRM is a safe data sorting software; where safety & confidentiality of data are highly preserved from any hacking or even from being abused by any user except for his permitted features.

Reports Dashboard

Advantages & Privileges

Comprehensive benefits that set SYNCHRON SFA apart

Comprehensive Reporting

  • Track spending by many different cost categorizations
  • View key monetary measures associated with each marketing initiative
  • Generate forward-looking reports to show programs likely to be late

Customizable Dashboards

  • Provide easy access to all relevant information for marketing teams
  • Control which users can see specific information with permissions
  • Enable users to customize their views to receive only relevant information

Workflow Capabilities

  • Electronic notifications sent automatically when attention is needed
  • Time lines calculated automatically based on current status
  • Managers gain clear visibility into actual project time lines

Streamlined Approvals

  • Electronically route marketing documents for review and approvals
  • Automate follow-ups with delayed reviewers
  • Consolidate reviewer comments and manage multiple revisions

Financial Management

  • Define and track marketing plans with integrated campaigns
  • Manage the execution of marketing programs
  • Cost center budget allocation and forecasting for plans
  • Track marketing effectiveness and ROI

Artwork Production

  • Visual configuration of artwork templates
  • Instant feedback of artwork adaptation
  • Stores final print-ready output
  • Enables routing for approvals and integration

Ready to Transform Your Pharmaceutical Sales?

Discover how SYNCHRON SFA can revolutionize your sales force effectiveness and physician relationships

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